Talk:Expansion Packs/@comment-71.180.14.50-20130910031208/@comment-207.38.134.216-20160103214209

You want to time it by how much time it takes to create it. If it is large, then do it just before you start to lose money, but if it AAA, then you want to do it when you game is usually at it's peak, because it takes around a year normal speed to complete an MMO. Something like that.